How to Choose Cat Treats

A Cat’s Instinct Is to Hunt and Then Eat

Bonding with your cat can be as simple as playing with them and then giving them a treat as a reward. Reinforcing a cat’s instinctive need to hunt and then eat encourages cats to fall into a natural rhythm that makes them feel satisfied. Because many cats are highly food motivated, training is easier with treats. Many cats will also learn how to use puzzle toys for the treats inside.

Owners who don’t know their cat’s specific treat preference should look for clues in their meals. Cats that love lamb kibble may want a crunchy lamb treat, while cats that only eat soft food may only nosh on soft treats. And if your cat is highly selective, you might want to try small freeze-dried or dehydrated 100-percent meat treats to tempt them. Pungent-smelling treats are also more likely to interest a cat.

A cat’s interest in chewing may also affect the treats they’ll accept. Many cats like bite-sized morsels because their teeth are made for tearing, not grinding. But certain cats don’t mind a treat that requires a couple of bites. Other cats truly enjoy chewing and may want to nibble on turkey tendons, chicken feet and other larger treats.

Live plants can be an excellent low-calorie treat that you might overlook. Many cats love the chance to snack on some greenery and providing cat grass or catnip can decrease nibbling on house plants. Providing live plants also helps your cats get their fill of chlorophyll without exposure to pesticides or fertilizers.

Cats with strong food preferences may not like the first treats you bring home. For these cats, be sure to take advantage of our Treat of the Week program, so your cat can try free treat samples every time you visit. We’re also happy to accept returns if your cat decides that they’d rather have something else.

Image of salmon bonito flakes and whole meat cat treats

four small piles of different cat treats

Finding a Treat Form Your Cat Will Love

Crunchy Treats: Cats who love kibble often seek crunchy treats because the mouthfeel is similar.

Soft Treats: Some cats, especially older cats, prefer softer treats that are easier to chew. These treats often have more pungent smells, which may attract harder-to-please cats.

Freeze-dried/Dehydrated Treats: These treats are often made with 100-percent meat, so they can be a good source of high-quality protein for cats.

Cat Grass and Catnip: Although it’s often called cat grass, these tender shoots sprout from cereal grains, such as oats, barley and wheat. Live catnip also delights many felines.


How We Choose Cat Treats

Because cats are so selective, we work to offer a variety of treats to please many common cat preferences. When talking to manufacturers, we look for partners making treats with high-quality ingredients, but we’re also interested in innovation. Different mouthfeels, proteins and sizes intrigue different cats, so we look for an assortment of treats that meet those needs.

All our treats are free from artificial colors and meet our standards for value and ingredient sourcing. Every partner discloses the country of origin of every ingredient in each treat, as well as how they go about sourcing the ingredient. We also make sure that we partner with companies who we trust to find the best ingredients for cats.

two packages of cat treats